AI-enhanced video production

We use AI as a sharp tool in the hands of an experienced film crew. More ideas get tested, more versions get made and more of the budget ends up on screen. Direction, selection and responsibility for the story always stay with us. AI is the spice, not the chef.

Get in touch ↓ The team behind productions for Master Exchange, Heineken, Doktorn.com, HomeQ
AI-enhanced video production at Sriracha
How it works

Where AI makes a difference

  1. 01

    Concept and previs

    Sketches, storyboards and test frames before the camera rolls. You see the film before it is shot, and fewer decisions are left to the shoot day.

  2. 02

    More formats

    9:16, 1:1 and 16:9 from the same shoot, reframed per channel instead of re-edited from scratch.

  3. 03

    More languages

    Text, voice and versions in several languages. Master Exchange was delivered in three languages from one production.

  4. 04

    Test variants

    Several versions of the same film for A/B testing on social, without growing the budget.

  5. 05

    Post and finish

    Sound, picture and graphics in post, with a person making the decisions.

Delivery

What you get

PrevisStoryboards and test frames that show the film before the shoot.
Format packageThe same film in every format the channels need.
Language versionsSwedish, English, Spanish and more, subtitled or voiced.
A/B variantsVersions with different openings, messages or endings.
Fill-in shotsAdditional images and environments when the footage is not enough, with your approval.
Social videoSocial-first content that keeps the standard of film craft.
People first

AI does not replace the director

Twelve years behind the camera have given us an eye and a taste no model can borrow. We use AI where it gives you more film for the money, and never where it lowers the quality or leaves you unsure what is real.

We show you any AI-generated material and only use it once you have approved it. The foundation is still real filming: commercials, event film and motion graphics made by the same team.

FAQ

Common questions about AI video

Do you make films entirely with AI?

Rarely. We use AI to strengthen real filming: previs, more formats, languages and variants. Sometimes we add AI-generated images or environments, always with your approval.

Is it cheaper with AI?

You get more content for the same budget. More versions and languages from one shoot cost less than shooting them separately.

Who owns the material?

What you may use the material for, and for how long, is set out in the quote. That includes AI-generated parts.

Which AI tools do you use?

It depends on the task and changes fast. We choose tools per project based on quality and rights, and always tell you what was used.
Contact

Shall we talk?

Tell us what you want to make, when it needs to be ready and roughly what budget you have, and we will come back with a quote with clear line items.

More from Sriracha: Commercials · Event film · Motion graphics